Customer Service 101

This is something we have all experienced and discussed with our friends, colleagues and family. Even if we like a product / service, we are so disappointed that we start looking for other substitutes. What is it? The answer is obvious - poor customer service!
Many companies believe that they are customer friendly. But it always turned out differently. Below is a list of 8 lessons on how to improve customer service and ensure that your customers say only good things about your business, even behind your back.

Identifying your customers' features is one of the most important aspects of marketing, as is improving customer service. Before you can build a positive relationship with your customer, you need to know who it is.
But knowing your customers is more than just the idea of knowing their names. You need to understand what their needs, and desires are, what problems you are solving for them and what motivates them to use your services and products.

Customer service is about troubleshooting and help, but how do you help in situations where the employee has limited knowledge of the product or service?
In the words of Bill Bernbach: "Know your product inside and out before you start working. And integrate this knowledge into consumer needs."
Every time people interact with your product, they have different questions. It is important to have answers to them. Product knowledge shows that your customer service staff is competent and confident. Providing customers with the information they are looking for, and also adding other valuable product insights, can guarantee the growth of your business ahead of the competition.

Customer service is about troubleshooting and help, but how do you help in situations where the employee has limited knowledge of the product or service?

Companies that want to improve their customer service must communicate clearly with their clients. However, keep in mind that communication starts with good listening and listening can be even harder when it comes to customer service.
The term "the customer is always right" is well known, but sometimes customers are not right. It is important to make sure that you listen carefully to your clients and understand the core of the problem. When we think about communication, we can imagine talking to customers, but one thing that is often overlooked is nonverbal communication. In fact, more than 90% of communication takes place through body language and voice tone. Therefore, it is important to ensure that your employee's voices and bodies are trusted because they represent your company.
You know, as they say, "communication is the glue that prevents the destruction of the customer experience."

We have come a long way to reach this point, but the truth is that this path is endless. Customer service is not static. The main concept is to move forward in learned lessons and keep up with innovation.

While constant progress can be so quick and obvious, it can be complicated. You have to understand that there is a lot more competition going on now than before, which is good. This will allow us to improve and refine our product to meet customer needs. One of the most important ways to improve your customer service is through learning. And it is possible to learn through information. You can get this information from the Internet, where your customers have abandoned their specific standards of shopping ethics, or through new tools that give you insight into your consumer preferences and behavior.

To cut a long story short, you need to understand that no matter what the best customer service your business provides, there is always room for improvement, and if you want to outperform your competitors, you need to keep going. look for opportunities for improvement.